The tragedy at Fort Hood has shown once again, clearly, that there is a need for Tweeter in real-time, mainly the availability of its instant and continuous communications channel where people from anywhere (in the world) can log in and connect with the latest event as it evolves and becomes history. Twitter not only provides news and information, but it becomes (online, electronically) a virtual community where various views, and ranges of opinion are given expression--in this tragic case expressing, in a very large scale (and among many sentiments/views expressed), much commiseration and condolence to those affected.
As Twitter grows up and becomes a marketing and communications platform, I believe, there is going to be a need for the public to communicate with its Government in a similar fashion, to connect to the official source of news and information about (for example in this case) a location and a situation where the news has to be provided from a valid source, and where the public may be able to communicate instantly with elected officials (or perhaps their designated spokespersons/PR officers) with the idea of engaging in a meaningful dialog/conversation and a customized/personalized conversation about the situation.
Perhaps this official government twitter can be loged in by the user with his/her existing twitter name to facilitate access, or it may need a new log in and password. These details may have to be defined and worked out, but I think that the Twitter micro-posting system is an example that may need to be replicated, or a similar secure version, as part of personalized access to govenment information, as Twitter grows into a full-fledged and robust marketing enterprise, where public service announcements/communications will require an officially and instantly (perhaps not so instant, but of fast deployment as it may be possible) dedicated and accessible channel free of commercial traffic.
Posts
No comments:
Post a Comment